As soon as Iveco Group was established in 2022, we embarked on our Voice cultural transformation journey – transformative in that it is as much a change in culture as in mindset, intended to go beyond corporate archetypes by giving voice to everyone within the Company when it comes to its growth and evolution. Our primary focus during the first stage of the journey was hence on engagement, acting on the principle that it is everyone’s responsibility. The first step in the Voice journey was to build Iveco Group’s identity and define its purpose and Values by listening to everyone in the Company. It was important to engage as many people as possible – our people first and foremost, as well as our customers and partners – using multiple means to reach them, including our first-ever Voice Engagement Survey. This led to the definition of Iveco Group’s purpose, Values, and Behaviours. We immediately followed that with a review of the major processes surrounding our employee journey to align with our values with a mindset of growth for the Company and our people laying the ground for a sustainable engagement process.